Abstract
The rise of media and technological advancements in developing countries has led to increased soft threats such as misinformation and cyber violence. Critical and analytical skills have always been essential since Gutenberg’s invention, but the advent of artificial intelligence (AI) heightens their necessity. AI has significantly altered media practices, presenting both challenges and opportunities for individuals navigating the digital world. Although some research has explored media literacy in the MENA (Middle East and North Africa) region, there is a scarcity of updated information regarding its relevance in the age of AI. This study outlines the landscape of media literacy education and the necessary adjustments in light of AI-driven technologies in the MENA region. By conducting a comprehensive review of media literacy initiatives in the area, it evaluates current efforts and identifies essential steps needed to improve these skills and empower youth. Preliminary findings indicate that AI-related media literacy initiatives in the MENA have gained more recognition lately. However, these initiatives are unevenly distributed due to social, cultural, and economic disparities, contributing to a digital divide. Despite the widespread use of AI and media among MENA citizens, media literacy skills are not prioritized and remain fragmented, leaving youth at risk. Coordinated efforts from experts and policymakers are essential to enhance media literacy skills, enabling young people to navigate today’s complex digital environment.
Details
Presentation Type
Paper Presentation in a Themed Session
Theme
KEYWORDS
Media Literacy Education, Artificial Intelligence, Empowerment, Middle East, North Africa
